First spinoff of Philips ink invention

The Sony reader which was presented at the Consumer Electronic Show in Las Vegas is the result of an invention by the Dutch firm Philips. The reader uses a display technology which is called ‘Electronic Paper Display’.
Looks like a cool gadget and I think it can be used in more ways then just for reading books. What about combining a bigger version with an online subscribtion to your newspaper(s). This is a solution which the company iRex Technologies is proposing. See this link here.
You can read more about the Electronic Paper Display at this link from Philips.